AB Testing Methods | Slides And Blog

AB testing methods - pick design, layout and experience that built to convert. Use data driven approach to select experience on web and on mobile apps. Here are common methods - sample size, chi squaed test, t-test, mann-whitney u-test, wilcoxon signed test
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AB Testing methods
  • Compute Sample Size

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  • Chi Squared Test
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  • Independant Sampled T-Test

  • Paired Sample T-Test
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  • Mann whitney U-Test
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  • Wilcoxon signed rank t-test
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